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"I Belong Here" Recruitment Video

Led and organized global employee interviews to produce new Employer Branding creative assets.

PreviousMore Than Just Another POSNextDigital Marketing Services Launch

Last updated 8 months ago

GoDaddy’s Employer Brand team requested a new video that emotionally engages applicants by showing what it means to belong at GoDaddy.

I partnered with an Art Director to bring HR's vision to life by:

  • Conceptualizing and pitching our storyboarded idea to internal stakeholders

  • Briefing to request submissions of employees' "GoDaddy stories"

  • Organizing, prepping, and asking questions to all 10 global employees during Riverside interviews

  • Sourcing stock music, customizing the music bed, and collaborating with Production to master it

  • Providing feedback via Frame.io to fine tune playback for 16:9, 1:1 and 9:16 sizes

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