Hollister Biosciences

Hollister Biosciences Inc. (aka Hollister Cannabis Co.) is a multi-state cannabis company with a vision to be a sought-after premium brand portfolio for high-quality cannabis and hemp products. Hollister uses a high margin model, controlling the whole process from manufacture to sales to distribution (i.e. seed to shelf). Products from their portfolio include HashBone (their leading brand and premier artisanal hash-infused pre-roll), concentrates, distillates, solvent-free bubble hash, pre-packaged flower, pre-rolls, tinctures, vape products, and full-spectrum high CBD pet tinctures. Hollister also offers white-label manufacturing of cannabis products. Their wholly-owned California subsidiary Hollister Cannabis Co is the first state- and locally-licensed cannabis company in the city of Hollister, CA - the birthplace of the “American Biker”.

After budtending part-time at Caliva for most of 2019, my budding cannabis industry knowledge coupled with my 360 marketing skills opened the door to becoming Marketing Manager for Hollister Biosciences. From January - August 2020, I helped Hollister translate its vision into reality through creative production, brand management, and product marketing.

I spent 90% of my time launching the HashBone brand and scaling it across California's market:

HashBone Branding & Marketing Fueled revenue growth across 280+ dispensaries by managing all brand and marketing operations.

I spent 10% of my time fulfilling and overseeing tasks for Hollister Cannabis Co and its operations:

Hollister Cannabis Co. Created press releases and product packaging designs for in-house and white-label initiatives.