WireBuzz

WireBuzz is a video, sales and marketing agency in Scottsdale, AZ. Founded in 2010, their video production and remote sales trainings have accelerated revenue for an impressive roster of high-growth SMBs and global enterprises across Health, Technology, and Service industries. Their past clients include: Boston Scientific, ThermoFisher Scientific, Exact Sciences, Invitae, Myriad Genetics, 23andMe, LivePerson, Tony Robbins.

I worked at WireBuzz from August 2020 - May 2022, entering as Digital Marketing Specialist and exiting as their Lead Creative Strategist. However, my unofficial title was "Swiss Agency Knife" as I was wearing at least two of these hats at all times: Strategist, Sales Engineer, Copywriter, Graphic Designer, UX Designer, Website Developer, Content Manager, Digital Technologist, Project Manager, Account Manager, Recruiting Coordinator.

Featured agency projects from my time at WireBuzz include:

"Best Friend in Growth" Brand Refresh Led creative direction and content strategy to refresh WireBuzz's agency messaging and brand voice.

Video SMarketing Mastery Podcast Refreshed the agency podcast to be give clients and candidates more insight into the WireBuzz team.

"Meme Madness" ABM Campaign Ran an NBA-themed account-based marketing campaign to drive sales and employee engagement.

Featured client projects from my time at WireBuzz include: Fountain Life Launch Assets Developed a company video and web content to enable Tony Robbins' and Peter Diamandis' business.

Marie Eiffel Market Website Crafted website copy, guided front-end Shopify development, and integrated back-end technologies.

Bennington Properties Marketing Transformed Bennington's marketing to reclaim 15% Direct conversions and 45% in transaction fees.

Red Rock Retirement Lead Magnets Designed lead magnets and landing pages that warmed up 300+ cold leads for a gold IRA firm.

XenoDATA Content Consulting Consulted a startup data firm on refreshing their brand voice, content and website layout.

"Rezum Your Sleep" TV Commercial Conceptualized and wrote a new script to boost audience response and Hulu campaign performance.

Oncotype MAP Product Docs Designed product Sales and Support documentation to support the launch of Oncotype MAP.