Red Rock Retirement Lead Magnets
Designed lead magnets and landing pages that warmed up 300+ cold leads for a gold IRA firm.
Last updated
Designed lead magnets and landing pages that warmed up 300+ cold leads for a gold IRA firm.
Last updated
Red Rock Secured (RRS) is a gold and silver IRA firm, helping investors diversify their portfolios through precious metals. RRS wanted help engaging their current conservative niche customers; while also updating their approach to connecting with through a softer, more liberal tone of voice.
I helped RRS engage their audience by:
Collaborating with Copywriters to tailor the workbooks and landing pages to RRS' target personas
Designing workbook documents with Adobe InDesign
Designing wireframes with Adobe XD
The new workbooks and landing pages enabled RRS to warm up 300+ cold leads.